About Us
Since 2013, the second-year Fashion Marketing students of LaSalle College host an annual fashion show. SOIRÉE MODE COLLÈGE LASALLE (SMCL), allows students to put to test the skills and competencies they have learned over the past year. This semester project allows the students to gain real-life experiences and establish industry connections.
We are proud to welcome you to SMCL eleventh edition!
Fashion is an artistic outlet that allows people to differentiate themselves and express who they are while showcasing their opposing traits.
The concept of “Jack in the Box” embodies self-expression's unpredictability, using conventional and unconventional clothing to challenge the status quo. “Jack In The Box” blends playfulness, unpredictability, and individuality into fashion, reflecting your unique style.
It’s all about embracing contrasts and keeping others guessing while staying authentic to yourself!
“Untamed” is a celebration honouring fashion as a means of self-expression by challenging prescribed rules and uniformity.
It encourages people to break free from conventional styles of dress and fully embrace individuality.
In our materialistic society, saturated with never-ending influences, in-store manipulation
techniques, omnipresent advertising, pressures for conformity, and temporary micro-trends,
our choices are constantly oriented.
Is our clothing style then a simple passive echo of these
social pressures?
Dissidence dives into this reflection, questioning whether our appearance
truly reflects our deep identity or if the norms and current trends prevent us from expressing
our authenticity.
ONE SHOW
Miuccia Prada once said, “Fashion is instant language”. It plays a major role in shaping and expressing identity. Fashion is more than just clothing; it's a visual language that communicates the different layers of our identity. Whether through the clothes we wear, how we style our hair or the accessories we choose, fashion serves as a reflection of personal values, heritage, mood, and even social and political beliefs.
The theme of this year’s show is Fashion & Identity which will be expressed through 3 concepts.
GET TICKETS HERE
OUR SPONSORS
As a sponsor you will benefit from visibility before, during and after the event:
Your official logo presented before and after the 3 presentations to 1,200 guests including personalities from the Quebec Fashion Industry, fashion designers, publishers, journalists, bloggers, influencers.